Winning With Micro Events in an AI-First World
How Field Marketers Are Scaling Intimate Experiences That Drive ROI
Sep 30, 2025 / 11:30 pm ET / 8:30 am PT
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In an AI-first world, the most impactful in-person events aren’t always the largest conferences. Micro-events and field marketing activations — from executive roundtables to regional dinners — are becoming the cornerstone of modern event strategy.
Small-format events deliver authentic connections, personalized engagement, and measurable business outcomes that traditional large-scale events can’t always match.
But running high-value small-format events at scale requires more than creativity. It calls for strategic design, AI-powered planning tools, and the right event technology that streamlines execution across the full event lifecycle.
Join us for this exclusive webinar where we’ll unpack proven playbooks, customer examples, and AI-driven strategies that leading brands are using to make micro events their competitive advantage. Whether you’re planning intimate VIP dinners, curated networking experiences, or regional activations, you’ll leave with actionable insights to deliver stronger ROI from every seat at the table.
Featuring:
Amanda-Lynn Porta
Director of events management
More speakers will be announced soon
Webinar Goals:
How micro-events strengthen your broader event marketing strategy and create continuous engagement across regions.
The role of AI in driving efficiency and personalization, helping event teams plan smarter and scale impact without adding headcount.
Real-world examples of how leading organizations are using micro-events to boost engagement and accelerate demand generation.